Forever & Ever Gentle Washing Powder - 3 Kg Saver Size!
Gentle on fabrics, fierce on clean—Forever & Ever keeps your intimate pieces feeling fresh, supported, and beautifully maintained.
Why You’ll Love It
- Pure citric base lifts away impurities while preserving the integrity of delicate fibers—perfect for lingerie, hosiery, silk, wool, cotton and more
- Rinses completely clean, removing residue from previous washes or dry cleaning that can dull or weigh down your fabrics
- Plant-based and biodegradable with no enzymes, phosphates, parabens, phthalates, or zeolites—kind to both your skin and your garments
- Safe for HE and standard washing machines as well as handwashing
- Proudly made in Canada, and trusted for over 25 years (formerly known as Fashion Care / Forever New)
- The plant derived cleansers are safe for even the most sensitive skin and those with allergies.
Care Guidelines – Forever & Ever, Be Bra Educated!
- Bras must always be hand washed to maintain proper fit, support, and longevity
- Other washable garments can be machine washed on a gentle cycle using Forever & Ever, powder or liquid.
- A small capful or scoop per load is all you need—this powder is concentrated and efficient
- Always line dry to preserve fabric performance and shape—never expose bras to heat
More Than Just for Bras
We recommend Forever & Ever first and foremost for your bras, but don’t be surprised when you fall in love with it on your sheets, towels, and everyday washables too. It leaves everything feeling clean, soft, and fresh—without residue or buildup.
Your Lingerie's Best Friend
Forever & Ever isn’t just a wash—it’s your wardrobe’s long-term support partner. Whether you’re freshening up your go-to T-shirt bra or reviving your most delicate lace, this powder helps every piece retain its shape, softness, and just-right fit.Bra~vo intimates recommends handwashing your bras after EVERY wear! Read how to extend the life of your bra in our Hand Washing 101.Powder Active Ingredients: Sodium Citrate (natural water softener), Tetra- sodium iminodisuccinate (water conditioner), Nonionic and Anionic surfactants (plant derived cleansers), Sodium Bicarbonate (baking soda)Made with plant-based, biodegradable cleansers. All Forever & Ever products are never formulated with parabens, phthalates and is never tested on animals.
